You're missing out on Revenue. Let's find it and put it back where it belongs.
Through business analytics and user research, I create high-performing messaging that increases average customer revenue. Ready to grow?
Let’s find Your missing revenue and put it in your bank account.
Through business analytics and user research, I create high-performing messaging that increases average customer revenue. Ready to grow?
My work has been used by...
...And Many More
My work has been used by...
...And Many More
Data-Fueled Messaging So Smart, It Feels like it's from the future
In the past, copy and content were exercises in intuition. Ad agencies were paid because their status symbol – and access to the three major networks – which (almost) made any high-volume advertising a success.
But now, there’s more competition for your customer’s attention. Effective brands are niching down and delivering personalized messaging with precise targeting.
Guessing and hoping you messaging is right aren’t enough.
You need a methodical, data-driven approach to your messaging that delivers value, earns engagement, and grows profits.
My strategies combine user research and data-driven approaches to write better copy and content. You get messaging that considers where your user is on their journey, what message to send, and how to continue relationship-building so you can increase your average customer value.
Does this work? You bet. See some of my results for yourself:
My Process
- Interview Subject Matter Experts & Customers
- Research Audience Data & Analytics
- Perform User Testing
- Craft Persuasive Messaging
- Measure, Iterate, and Improve
About Matt Hall, MBA, MS
With experience working with some of the world's largest brands... as well as startups and nonprofits... my mission has always been the same: to positively affect the bottom line.
Driven by goals,
Written for Humans
For over 10 years, I’ve written copy that started with my clients’ measurable business goals, then looked at the big picture strategy to know how my copy helps users get to their destination.
This rigorous copy and content writing process means everything I write is designed to convert your audience from prospects into engaged buyers.
You don’t get flat, vague copy that misses your customer’s intentions. Instead, you get a data-driven, strategic approach backed by data (but written for the human behind the screen).
That means predictable results, higher profits, and more performance from your copy than mere intuition can deliver.
Driven by goals,
Written for Humans
For over 10 years, I’ve written copy that started with my clients’ measurable business goals, then looked at the big picture strategy to know how my copy helps users get to their destination.
This rigorous copy and content writing process means everything I write is designed to convert your audience from prospects into engaged buyers.
You don’t get flat, vague copy that misses your customer’s intentions. Instead, you get a data-driven, strategic approach backed by data (but written for the human behind the screen).
That means predictable results, higher profits, and more performance from your copy than mere intuition can deliver.
Recent Speaking & Podcast Appearances
The Copywriter Club in Real Life
Speaker, “Think Bigger, Do Better, Get More: Get a fastpass Mattpass for your corporate copywriting career.“
The Quiet Rebels Podcast
Guest, “Making a Bigger Impact as a Small Business Owner.“
The Copywriter Club Podcast
Guest, “4 Ways to Work as a Copywriter with Matt Hall” (#6 most downloaded episode of 2019)
The Content Marketing Lounge
Guest, “Matt Hall on Data in Content Marketing and How to Hire an Intern“
Chatting with Copywriters
Guest, “How Design and Copy Work Together (Part 1 and Part 2)”
Current Projects
Get An Awesome Job
ConversionDesign.org
Common People Web Design
Learn how to feel confident about your career at any time by identifying, developing, and demonstrating in-demand skills.
Think bigger about your work as an experience designer. Whether you’re a copywriter, graphic designer, content strategist, UX pro, or something else, learn how you can apply Conversion Design principles to prove your value.
Get a results-oriented website, landing page, or tech support that increases conversions and helps decent people like you do more.
Get An Awesome Job
Learn how to feel confident about your career at any time by identifying, developing, and demonstrating in-demand skills.
ConversionDesign.org
Think bigger about your work as an experience designer. Whether you’re a copywriter, graphic designer, content strategist, UX pro, or something else, learn how you can apply Conversion Design principles to prove your value.
Common People Web Design
Get a results-oriented website, landing page, or tech support that increases conversions and helps decent people like you do more.
Higher Revenue Awaits
I’m currently occupied with the projects listed above, but I’m always happy to chat (and even direct you to another writer if I’m not available). Fill out the form or email matt@matthallwritescopy.com and I’ll get back to you.
Need to chat right now? Call me at 562-726-2287.
Need to chat right now?
Call me at 562-726-2287.
spaceship by Ben Wyatt from the Noun Project